Events, Events
April 15, 2012

Print Offer Thoughts - Need Your Opinions

http://www.jamesmaherphotography.com/images/0000/3693/waiting_in_grand_central_station2.jpg

Waiting in Grand Central, 2003.

Here is what I am currently thinking about for a print offer.  I do have some questions though, so if you have the time, I would really appreciate it if you let me know what you think in the comments.

I want to offer a large discount for a week. My goal, which I'm not fully sure is possible right now, is to get the price down to 40% off, which is a hefty amount off (don't hold me to this number).  I figure that if I choose three prints to offer at a single size, then I can bring down the price on those prints significantly and still make it worthwhile. 

This would allow anyone who has wanted to purchase one of my prints but hasn't been able to afford it, to get one at an extremely affordable price and it would allow me to raise a little bit of cash at the same time.  It would be a win-win.

This would bring the price to somewhere in the $90ish range for a 12"x18" archival fiber print (which is quite large). 

I plan to offer free U.S. shipping as well (If I'm able to do international shipping then I will have to charge for that).  Between the printing costs, the tubes and the shipping, it makes 40% tough to do, but it's right on the line.  If people purchase more than one print on the other hand, it makes the offer better for me because I can ship those prints together and offset those costs.

But it's worth testing out.  I think I'm going to try this in a couple of weeks and see how it works out.

 

My questions to you are:

1. Would this offer motivate you to purchase a print?

2. Would you purchase more than one of the three prints offered?

3.  Which prints would you like to see offered  *Most important*

 

I do plan on offering Waiting in Grand Central above, but I'm not sure of the other two yet.  I could really use all the thoughts and advice I can get.

 


*If you like the photos in this post please help me spread the word by sharing. Thanks.



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